Gumshoe generates a unique prefix URL for every audio podcast on Gumball. Prefixes are typically only added once and remain on your show for as long as you are on Gumball. You can locate your show’s unique prefix under your show’s specific Settings page and scroll down to the “Gumshoe Tracking” section.
All audio podcasts on Gumball must have the Gumshoe Prefix installed to monitor and track a podcast’s audience size and campaign delivery for embedded ads. In many cases, you may be asked to implement multiple prefixes from different vendors at the same time. Specific instructions for implementing the Gumshoe Prefix will be tailored to your show via your show’s Settings page.
Adding prefixes can be complicated and it’s possible to break your podcast temporarily if implemented incorrectly. If you have any hesitancy or questions on how to do it, please reach out to help@gumball.fm.
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